CfM Digital Hub

In this blog post, I want to explore with you whether manually sending Private Messages (PM's) on Social Media to Social and Professional Network Contacts is most cost effective way to gain prospective clients?  QUESTIONS FOR YOU! 1. Have you sent private messages before to someone you connected via Social Media Platforms or LinkedIn with the hopes of gaining a new customer? 2. Do you send private messages on a regular basis as part of your Sales and Marketing Strategy?  3. What is the outcome you have achieved so far as a result? Have you gained new customers as a result of connecting with random people via Private Messenger?  4.  How much time and effort does it take for you to achieve your   Customer Acquisition Process?  Now and again I like to explore this topic, as I often receive private messages from people with similar products and service offers. Most of the messages I receive are often copy and paste type of messages. Also offers from people within the Network Marketing

Instagram is rolling out QR codes to its Social Media platform. The new features will enable you as a Creative Entrepreneur and/or Small Business to generate your own QR codes that will be scannable via most phone cameras. Creating your own QR Code will have its benefits in terms of raising further awareness about your brand and increasing growth/engagement. It will maximise on instantaneous  efficiency and effectiveness on your audience and prospective clients no longer needing to manually search for your account, they can just scan your code.  What is a QR Code?  According to Wikipedia a "QR barcode is a machine-readable optical label that contains information about the item to which it is attached. QR codes often contain data for a locator, identifier, or tracker that points to a website or application. It a quick response system and its applications include product tracking, item identification, time tracking, document management and general marketing."  People can scan

I am going to start off with stating the obvious and what most people think about Instagram Reels so far. Truth be told most people believe that Reels is an exact copy of Tiktok . Here are some hard truths: As with any new Social Media Tool and App there is usually some hesitancy, doubt and uncertainty about whether the app is suitable or not for the user. This is especially if you are have beyond the more adventurous Generation Z category.  It is easy to get caught up in comparison, rather than seeing the bigger picture in terms of the benefits you could potentially actualise for your Entrepreneurship Venture Goals, Audience, Life Vision and Purpose.  It is easy to get stuck  mindset wise with self-limiting beliefs about taking the leap of faith in embracing something new. Reason being is that the mindset comes into play (i.e. uncertainty, doubt, scepticism),  because it something that unfamiliar and outside of your comfort zone. Anything outside of your comfort/familiar zone, some pe

IS IT BOASTING WHEN YOU POST YOUR PERSONAL IMAGES (PICTURE OR VIDEO) ON SOCIAL MEDIA? I am keen to know your views as a Creative Entrepreneur, how you feel about posting your own personal images (pictures or video) on Social Media. If you are hesitant about doing so, what you do you believe holds you back? Vise versa, if you have been posting your personal images, how do you feel this has helped you (or not) with your building your brand personality? I want to start off this Blog Post by asking you a few questions, as follows.  1. What is your intention and motivating factor for considering, or wanting to post your personal images on Social Media as a Creative Entrepreneur? This also includes you if you are just starting out as an Aspiring Entrepreneur. What is your REASON WHY , beyond your images (including videos) being aesthetically pleasing to others? ü   Is your first intention to serve yourself ? For instance, do you post on Instagram to feel better withi

According to  EdX Online Education , Wikipedia and Buffer platforms,  Social media Marketing is defined as follows... "The use of social media platforms and websites to promote a product or service."  Wikipedia "The use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements. Buffer " Social Media Marketing is the use of social interaction to provide value to companies and brands . Its about understanding how various digital technologies facilitate interactions between consumers and other consumers and between consumers and companies. Technology is constantly innovating." - EdX Strategic Marketing Course  Social Media Platforms were initially established for social engagement purpose. Overtime the p