Facebook, Whatsapp, Instagram Shutdown - Do You Have A Business and Marketing Continuity Backup Plan? | Entrepreneurship Business Matters







Instagram, Facebook and Whatsapp decided to take a break yesterday for several hours their system shutdown. It just goes to show that one can't fully rely solely on Social Media and Professional Platforms, or live Rent Free on borrowed land without being impacted?


Did the Facebook Platforms shutdown give you a wake up call?


Did you panic and feel lost - did your work come to standstill?


If you are like me, you might have run to Twitter for a second to see what was going on and got caught up in all the hilarious Memes.


Billions of us have become reliant on Social Media and Professional Platforms and the instantaneous go to place for maintaining communication (i.e. content creation, messenger chats and prospecting new clients).


Maybe as a result of the shutdown it has given you the opportunity more than before to start considering what would happen if you were able to access the platforms for longer than expected?



Food for Thought Questions:


𝐃𝐨 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐚 Marketing and Business continuity 𝐛𝐚𝐜𝐤𝐮𝐩 𝐩𝐥𝐚𝐧 for your Entrepreneurship Business, for instance if you were not able to access Social Media and Professional Platforms (i.e. LinkedIn)?


1. How would you still be able to maintain contact with existing and prospective clients?


2. What sort of Business and Marketing systems and processes would you have access to? To enable you to share marketing and business content/updates and also to connect with your ideal prospect clients?


3. Is most of your wealth creation dependent on Social Media & Professional Platforms (I.e. LinkedIn)?


Lessons learnt so far as a Creative Business Entrepreneur and Content Creator:

Your wealth is still in your Email List Building. It pays off to invest in Email and Landing Page Business and Marketing Systems for your Creative Entrepreneurship Business.


There are numerous other backup system such as the one's which can help your business remain afloat if you weren't able to access Social and Professional Media Platforms such as the one's below;


✅ Google My Business Page & Blog Sites for content backup purposes.


✅ Google Drive Backup (Photos, Videos, Content).


✅ Digital Products for passive income.


✅ Google Ads for list building/promote your offers.


✅ Membership Sites off Social and Professional Media Sites.


✅ Blog Sites to backup videos beyond YouTube & Social Media Sites.


CRM Systems for maintaining customer relationship and staff management, if you if you are considering starting up a Small Business or you are a preexisting Small Business Owner.


✅ If all else fails traditional USB Memory Stick and PC Storage Drive still does the trick as storage for essential documents, contact list and content.


𝐓𝐑𝐔𝐓𝐇 𝐁𝐄 𝐓𝐎𝐋𝐃

➡️ You can’t put all your eggs all in one basket? Or rely fully on living Rent Free on Social and Professional Sites?


➡️ All Marketing and Business systems could shutdown, always have a business back up plan in mind.


Educational Resources and Tools:



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