4 Tips How To Best Optimize Your Website with Google - SEO | Business Marketing Tips

4 Tips of how to optimize your website for google

The following Google Search Engine Optimization Tips are intended to help you startup and growth process of your online creative entrepreneurship business inclusive of raising further awareness of your personal brand and with attracting your ideal prospective clients. 

Now more than ever is an opportune time to take advantage of Google's innovative easy to use automated smart technology tools, whether it is free or paid resources. You also don't need to be an expert to use the tools as google provides step-by-step processes including videos to help guide you through in setting up your Google Business accounts. 

Take the opportunity to implement the tips below to make it easier for your ideal audience and customers to find you online. 
 
Use Relevant, Value and Engaging Content

1. 𝐂𝐫𝐞𝐚𝐭𝐞 𝐑𝐄𝐋𝐄𝐕𝐀𝐍𝐓, 𝐕𝐀𝐋𝐔𝐀𝐁𝐋𝐄 𝐚𝐧𝐝 𝐄𝐍𝐆𝐀𝐆𝐈𝐍𝐆 content according to search words/terminology your ideal audience/clients use. This method applies for both organic and paid Ads.  Paying for Google Ads will not automatically rank your website higher if you are not creating relevant, valuable and engaging content.  

- Your Niche Market Key Words to attract your ideal audience. 


Improve Visibility of your Website Content

2.𝐈𝐌𝐏𝐑𝐎𝐕𝐄 𝐕𝐈𝐒𝐈𝐁𝐈𝐋𝐈𝐓𝐘 𝐎𝐅 𝐘𝐎𝐔𝐑 𝐂𝐎𝐍𝐓𝐄𝐍𝐓 by helping Google search engine understand your content. The search engine words endlessly in the background analyzing useful information to show based on key words people are using online to search for products and serves. 

- i.e. Use Google Ads to help you become familiar with key words/to Niche down. Also integrate some of Googles tools  (html codes) in your website to help you further improve the performance of your website through google analytics. 


Geographic Location

3. 𝐆𝐄𝐎𝐆𝐑𝐀𝐏𝐇𝐈𝐂 𝐋𝐎𝐂𝐀𝐓𝐈𝐎𝐍

Use location specific settings/or targeted words - i.e. Ads, or through use of Googles Sites (Blogger, Google My Business). Make best use of adding locations to your content based on a country, city or specific location of a business (i.e. cafes, shops), so that your add is concentrated on a specific area/location where your ideal audience is. This helps with narrowing the search and making it more targeted to a specific audience in that exact location. 


Know what the search engines values most

4.𝐊𝐍𝐎𝐖 𝐖𝐇𝐀𝐓 𝐓𝐇𝐄 𝐒𝐄𝐀𝐑𝐂𝐇 𝐄𝐍𝐆𝐈𝐍𝐄𝐒 𝐕𝐀𝐋𝐔𝐄𝐒 𝐌𝐎𝐒𝐓- It is always beneficial to keep up to date in knowing and understanding what the Google Search Engine values most. The best way you can achieve this is for instance; 

- Researching/Social Listening knowing what your Niche Market audience/clients are raving about. Use the Google search bar to search specific words and topics within your Niche Market, this is usually what is most popular for your audience; based on search relevance, value and engaging content. 

- Review competitor sites which show up at the top of Search Engines. The top ranked websites will help give you clues on words and format in content, which is enabling them to rank higher in the search engine. 

- Extra Bonus: Remember to add Alt Text and Titles to your images this will also help with search optimization. 

💬𝐃𝐨 𝐲𝐨𝐮 𝐮𝐬𝐞 𝐚𝐧𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐚𝐛𝐨𝐯𝐞 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐭𝐨 𝐨𝐩𝐭𝐢𝐦𝐢𝐬𝐞 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞?🤔

Additional Tools and Resources: 

How To Grow Your Business with Google - learn more via my Youtube Channel Here! 

Google Console - provides you with tools and reports to help measure your site's search traffic and performance. Also enables you to fix any issues with your site to help with search optimization.

Google Analytics & Ads - Google analytics provide you with free and paid (Ads) tools to help you in analyzing date for your business in one place. It provides you with real time customer acquisition data; overview of activity - active users, life time value, cohort analysis, demographics, interest, Geo, behavior and so much more. 

10x Sales & Marketing Accelerator Program with Grant Cardone Work directly with Grant Cardone and his team on an end-to-end marketing revenue system and plan designed to help you scale your business faster. 

Source for connect: Google SEO Training 


Access Additional Educational Resources Here! 

 Connect and Learn More About Me Here! 



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